The Tiffany Network's logo, along with slogans promoting the its prime-time shows, will appear along with coded expiration dates on eggs sold by grocers across the nation starting this September.
The eggs will be marked with phrases such as "CSI: Crack the Case on CBS" and "The Class, New Grade-A CBS Comedy" as part of a deal between the CBS Marketing Group and EggFusion, an egg-coding company.
However, CBS said isn't putting all its eggs in one marketing basket.
The campaign is part of what the network is calling its "Outernet strategy," an effort to reach viewers "outside their homes as they go about their daily lives," the network said in a statement.
EggFusion, based in Deerfield, Ill., will use laser technology to create the expiration dates and "On-Egg Messaging," the release said.
If you want eggs that have not been laser treated after September you will have to get some chickens or buy from a local farmer.
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2 comments:
For the love of God, and all that is Holy...is NOTHING sacred??? Now they are accosting us with the very food that we eat???? How thankful I am that we got our own 10 hens this summer, with egg laying to start sometime in October. Until then, I will have to rely on the local farmers for my eggs.
take a look at that hen Pat has just posted I would not eat those eggs!!!!
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